Proud To Be a Philadelphian
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Stories Behind the Shirts

We Are Not Rude. We're Honest.

We Are Not Rude. We're Honest.

In Philadelphia, you'll know exactly where you stand within about ninety seconds. If somebody has a problem with you, you'll hear about it. If somebody likes you, you'll hear about that too — usually louder.

Other places call that rude. We call it not wasting anybody's time. There's no polite version of a lie here, no smiling to your face and gutting you in the parking lot.

Ask a Philadelphian for directions and you'll get directions, a review of the place you're headed, and a better recommendation you didn't ask for. That's not attitude. That's service.

Honest is harder than nice. This city picked the harder one on purpose.